The country's largest private sector lender ICICI Bank launched a Facebook application called "Your Bank" for accessing ICICI Account information and bank related information like news and the lots of updates over the Internet with the help of Facebook and Facebook Application.
On this new year Mr.Rajiv Sabharwal said that the customers would also be able to get updates on exclusive offers through Facebook. Mr. Sabharwal, Executive Director, ICICI bank, said,“ICICI Bank will soon be present on Facebook. The ICICI Bank page (on the social media website) will include a one-of-its kind ‘Your Bank Account’ app through which you can access your bank account information while on Facebook.”
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